MARGIN |
||||||
| R’000 | 2001 | 2000 Restated |
2001 | 2000 Restated |
2001 | 2000 Restated |
| Advertising | 571 064 | 571 366 | 156 565 | 152 425 | 27% | 27% |
| Broadcasting | 147 989 | 133 807 | 73 895 | 64 101 | 50% | 48% |
| Outdoor | 115 997 | 98 937 | 34 155 | 26 004 | 29% | 26% |
| Cinema | 53 243 | 47 338 | 13 126 | 10 622 | 25% | 22% |
| Specialist Marketing | 120 406 | 132 873 | 16 032 | 39 839 | 13% | 30% |
| Direct Marketing | 92 580 | 85 402 | 16 804 | 14 502 | 18% | 17% |
| Publishing | 40 849 | 73 009 | 2 553 | (2 643) | 6% | nm |
| One-to-one marketing | 633 710 | 609 272 | 55 140 | 65 912 | 9% | 11% |
| Digital communications | 258 759 | 224 769 | 18 635 | 39 853 | 7% | 18% |
| Non-digital communications | 322 396 | 331 837 | 40 689 | 22 436 | 13% | 7% |
| Database marketing | 52 555 | 52 666 | 7 285 | 9 663 | 14% | 18% |
| Central | - | - | (11 469) | (6 040) | nm | nm |
| Total Adco | 1 204 774 | 1 180 638 | 211 705 | 218 337 | 18% | 18% |
| Filmco (South Africa) | 531 667 | 506 533 | 58 187 | 79 407 | 11% | 16% |
| Ster-Kinekor Theatres | 313 075 | 333 038 | 41 835 | 62 744 | 13% | 19% |
| Ster-Kinekor Pictures | 17 151 | 15 964 | 477 | 4 048 | 3% | 25% |
| Ster-Kinekor Home Entertainment | 201 441 | 157 531 | 15 875 | 12 615 | 8% | 8% |
| Central | 480 | 7 926 | (18 459) | (19 215) | nm | nm |
| Primedia Music | 8 122 | 19 286 | (6 614) | (1 653) | nm | nm |
| Total consolidated | 1 745 043 | 1 714 383 | 244 819 | 276 876 | 14% | 16% |
| Proformance proportionately consolidated: | ||||||
| Filmco (South Africa and International) | 651 332 | 538 729 | 33 180 | 62 118 | 5% | 12% |
| South Africa | 531 667 | 506 533 | 58 187 | 79 407 | 11% | 16% |
| Ster Century Europe * | 118 683 | 32 196 | (16 999) | (11 529) | nm | nm |
| Ster Century Middle East | 982 | - | (8 008) | (5 760) | nm | nm |
| Total proformance proportionately consolidated | 1 864 708 | 1 746 579 | 219 812 | 259 587 | 12% | 15% |
| * Includes 30% to 28 February 2001 and 50% thereafter | ||||||
| nm - not meaningful | ||||||
| R’000 | 2001 | 2000 Restated |
2001 | 2000 Restated |
2001 | 2000 Restated |
| Advertising | 315 612 | 309 263 | 123 055 | 121 245 | 192 557 | 188 018 |
| Broadcasting | 55 129 | 45 729 | 11 865 | 9 129 | 43 264 | 36 600 |
| Outdoor | 120 727 | 100 275 | 26 725 | 18 719 | 94 002 | 81 556 |
| Cinema | 16 374 | 18 762 | 5 593 | 8 234 | 10 781 | 10 528 |
| Specialist Marketing | 86 058 | 99 616 | 53 926 | 51 763 | 32 132 | 47 853 |
| Direct Marketing | 27 612 | 29 846 | 12 011 | 14 119 | 15 601 | 15 727 |
| Publishing | 9 712 | 15 035 | 12 935 | 19 281 | (3 223) | (4 246) |
| One-to-one marketing | 144 237 | 274 318 | 86 672 | 171 600 | 57 565 | 102 718 |
| Digital communications | 67 178 | 100 347 | 45 983 | 46 755 | 21 195 | 53 592 |
| Non-digital communications | 53 102 | 147 877 | 28 664 | 109 462 | 24 438 | 38 415 |
| Database marketing | 22 931 | 18 722 | 6 279 | 7 877 | 16 652 | 10 845 |
| Central | 1 026 | 7 372 | 5 746 | 7 506 | (4 720) | (134) |
| Total Adco | 459 849 | 583 581 | 209 727 | 292 845 | 250 122 | 290 736 |
| Filmco (South Africa) | 266 081 | 263 860 | 197 420 | 169 061 | 68 661 | 94 799 |
| Ster-Kinekor Theatres | 148 580 | 180 762 | 148 873 | 127 036 | (293) | 53 726 |
| Ster-Kinekor Pictures | 43 569 | 33 681 | 23 240 | 19 792 | 20 329 | 13 889 |
| Ster-Kinekor Home Entertainment | 73 932 | 49 417 | 25 307 | 22 233 | 48 625 | 27 184 |
| Central | 10 696 | (2 903) | 139 422 | 75 259 | (128 726) | (78 162) |
| Primedia Music | - | 10 461 | -6 377 | - | 4 084 | |
| 736 626 | 854 999 | 546 569 | 543 542 | 190 057 | 311 457 | |
| Excludes deferred taxation, taxation, intangibles, investments, associated companies, debenture interest payable and amounts due to vendors. | ||||||