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Motorists, commuters and pedestrians can expect close-up views of the new-look SK Fino branded buses as they drive around town promoting chic accessories.

Italian goods manufacturer SK Fino, a four-consecutive-year ComutaNet client, recently extended its advertising contract for another year. Part of the campaign includes re-branding buses with bold designs that bring the fashion flair of SK Fino leather goods to South African consumers.

"It is apt that a fashion manufacturer chooses to release a new look for the summer season," comments Pieter Groenewald, Managing Director, ComutaNet "The latest exterior bus branding is striking and is driving awareness of SK Fino's products and sense of style."

Brand DNA
ComutaNet offers South African marketers access to more than 17 million economically active adults and over 6 million children (between the ages of 10 and 15) on a daily basis. ComutaNet's ten proven media platforms include Taxi, Bus, Train and Trailer Advertising, Star Taxi Music, Commuter FM, Star Radio, Commuter Outdoor platforms, Interactive Promotional Campaigns and Rank TV. ComutaNet is 100% owned by Primedia (Pty) Ltd and a proud member of OHMSA. To find our more about ComutaNet's integrated commuter media solutions visit www.comutanet.co.za