Primedia Online publishes iafrica.com, South Africa's most established portal
with one of the largest, loyalist user bases in the country. iafrica.com is one of
South Africa's oldest and most established web brands. It publishes and produces
content across a range of subject areas, including news, sport, business and
entertainment. You can visit the site at www.iafrica.com.
Primedia Online also owns 365Digital Publishing and Dash of Lime.
365 Digital offers a complete online agency, advertiser and publisher solution for all online advertising campaign management requirements, be it ad serving, ad sales, email marketing, trafficking or campaign management. Offering a fully flexible service, based on each client's specific needs, all campaigns are reserved, tested, delivered and reported on through the Adtech Helios IQ ad server. Adtech is the leading online marketing technology provider in Europe and has chosen 365 as their exclusive representative for Southern Africa. Adtech offers ad solutions for both publishers and agencies. For more information visit www.365digital.co.za.
Dash of Lime represents the joint sales and commercial arm of the major online assets within PRIMEDIA and more. The entity positions itself as the largest premium display ad network in South Africa with a reach of over 5.9 million unique users. Not limited to display advertising online, commercial activities also include social media, both paid, earned and owned, as well as content syndication and distribution. Dash of Lime strives to attain a reputation as the destination point of call for digital media providing advertisers and media planners with a single point through which they can access information that will serve to increase the reach and effectiveness of their online marketing. Please visit our website for more information: www.dashoflime.co.za