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Out of Home
Primedia Out Of Home comprises of three businesses namely Primedia Outdoor, Primedia Instore and Primedia F2F.
- Primedia Outdoor specializes in billboard advertising solutions offering national exposure across a mix of media types and therefore provides flexible coverage across the entire LSM sprectrum. (Billboards are located at the national roads, provincial and metropolitan roads, urban, township and rural areas). The business has Africa footprint presence in Botswana, Namibia, Zambia, Mozambique, Lesotho and Swaziland.
- Primedia Instore specializes in on-shelf advertising solutions at the point of sale of the retail environments. These environments include amongst others your top end retailers( Pick 'n Pay, Spar, Clicks etc with exclusive advertising rights) , wholesalers and the liquor stores.
- Primedia F2F specializes in interactive, activation and promotion communication services and as well distribution of FMCG products from the wholesalers to the bottom end retailers ( rural and township stores) reaching over 10000 national retailers.
CONTACT DETAILS
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